International Jewelry London Show1:42 PM
Here are aerial photos of the show from the snack stand from above so that you can sort of see the size, as well as some photos of Soft Flex co-owner Mike Sherman talking about our products with Walsh customers. Most of it is fine jewelry, gemstones, displays, etc. There are only really a few tool manufacturers and definitely nobody quite like us. It isn't small, but it is not HUGE. It is definitely a manageable size. The booths are really neat and ornate.
For a little history on our new UK Distributor - Walsh, they started trading in 1947 on a market stall in South East London and 62 years later they have showrooms in 3 locations and a catalog with more than 12,000 items. They offer training courses for jewellery repair, setting & rethreading. The 3 locations include: London, Birmingham and the head office in Beckenham. Scott, Mike & I have really enjoyed working with their sales staff at the show.